Yellow Panther proudly announces our collaboration with the BNP Paribas Open. Our mission was to create a revolutionary event app to enhance the players' tournament experience for one of the biggest tennis tournaments in the world, used by the likes of Novak Djokovic, Naomi Osaka and Carlos Alcaraz.
The BNP Paribas Open team wanted to provide players with a digital sidekick that answered any question they may have about the tournament and guide them to the right tournament information all within two-clicks.
Utilising BNP Paribas Open's new branding we created a slick user interface inspired by Apple’s design methodologies meaning it was easy to navigate but premium in its look and feel.
This app is packed with features for players, coaches, managers, and agents.
Highlights include tournament info (ATP & WTA), schedule of play, player handbook details, health & wellness resources, practice court scheduling, transportation details, food & beverage options, dedicated photography space, concierge/hospitality services, and accommodation details.
BNP’s app facilitates instant access to forms, communication channels with representatives, and real-time updates. This commitment ensures players remain informed, engaged, and connected throughout the tournament.
Yellow Panther's event app redefines the BNP Paribas Open experience, offering players immersive and unparalleled tournaments. From tournament essentials to exclusive services, the app embodies Yellow Panther's pursuit of excellence. The app project was delivered from discovery to delivery within seven weeks and was used over 4500 times during the tournament by the ATP and WTA’s roster of players.
Do you have a project you want to bring to life? Reach out to us via hello@yellowpanther.co.uk
INDUSTRY
LOCATION
SERVICE