With a brief to design the most entertaining app in cricket, Yellow Panther went on to create the highest-rated fan engagement app in the Indian Premier League. We’re pretty proud of that!
The Rajasthan Royals are a franchise in the world’s second biggest sports tournament, the Indian Premier League, watched by over 1.5 billion fans globally. The Royals are award winners in digital marketing and are followed by over 9 million fans on social media.
The app puts fans first with live scores, exclusive content, premium chat rooms, podcasts, an in-built shop complete with 3D rendered products, gamification (see the Gamification tab for more on the three games built for the app), videos, and augmented reality (see the AR/VR tab for more on the AR features of the app). Everything a Royals fan could want or need!
Downloads Across Platforms
CONVERSATION IN THE CHAT ROOM
WEBSITE VISIT GROWTH